|Personal bottle cellars can offer discovery at times.|
Back in 2004 there were numerous headlines teasing of a packaging revolution with innovative units of polyethylene and aluminum, of screw-cap closures invading with the wave of Australian wines and of the demise of the un-reliable traditional cork stopper. This packaging metamorphosis is today still displayed on our retail shelves. It and can be found across the lower end and bulk products that anchor most retail displays. But, it also still appears that the traditional cork bottle landscape has not changed all that much, as it continues to dominate the mid-to-upper tiers of wine merchandising. By most assessments, cork producers have markedly improved their standards and reliability, and there are more unique glass bottle designs on display to attract consumers than ever before. As the bottle turns...
A 2005 Wine Spectator news feature alerted consumers to the acquisition of one of the largest alcohol-beverage companies in the world by a rival who would now "quadruple" their wine volume. One of the newly acquired wine brands, Callaway, of Temecula AVA, was sold to a private investment group months later. That earlier headline sat above an important notice of fraud allegations of mis-labeled wines by one of Italy's internationally prominent and Tuscany's most historic brands. It seems that the fruit came from southern Italy. Later that same year, a news capsule shared that French authorities will break with steadfast tradition, allowing the Malbec producers of the historic Cahors appellation to begin labeling their wines with a varietal designation(most AOC wines can only carry region/sub-region names). The varietal has become the consumer-loving flag-ship and the most-widely accessible wine from Argentina, where it was introduced in the mid-19th century.
|Traditional packaging continues to change|
A more recent Wines & Vines issue headlines the continuing growth trend of mid-premium wines, and growing concerns over newly devised global trade disputes. Those notable industry articles were found sandwiched between full color advertisements for attractive packaging, for shiny tanks and eye-catching labeling. Other media sources announced the formally requested urgent federal disaster relief assistance for crops lost to this years wildfires, just prior to the WHIP programs's December cancellation. And, there's even a Napa Valley AVA winery who is having a declarative product labeling problem with its Oregon sourced fruit. How can it be an Oregon AVA declaration, if it is not produced there?
|It's a time to celebrate...anything!|
For all the trends ahead,